Experts Speak: Business Transformation
Findings From A Lifelong Study Of Brands, Users & Loyalties
"In a world where attention is a rarity, loyalty programs must transcend the ordinary to capture the hearts and minds of consumers."
All That Glittered Was Not Gold: The Story of an Online Jewelry Brand
"Through this article, I will uncover a tale of challenging norms, navigating the unknown, and reshaping jewelry's landscape."
Navigating The Digital Shift: A Journey of People, Product, and Purpose
"As a harbinger of digital transformation, I've had a front-row seat to the highs and lows of companies adapting to an increasingly online world."
Journey to Green Growth and Plant-Based Breakthroughs with Plix
"One day, over a chat about our challenges, we thought, "Why not team up instead of fight it out?" So, we merged our ventures, and that’s how PLIX was born."
Offline Vs. Online Marketing, A Trade-Off Or Balance Game
"Having led Clovia for the last eight years, we've faced similar challenges and opportunities within this marketing conundrum."
“No English, Only Math” | Plix’s Data-First Strategy to Success
"We aimed for and achieved a remarkable 30-40% return customer rate within a year."
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